Gold prices, which fell during 2015, began to grow again at the beginning of 2016. The instability in the global financial market forced its players from the beginning of 2016 to look for an alternative to their investments. Gold turned out to be one of such alternatives. Against the backdrop of a collapse in oil prices, gold has become quite an attractive “safe haven” for investing. At the same time, the sensational news was heard the other day - Canada finally got rid of its gold reserves! Unofficially, the sale of gold reserves is explained by a number of reasons: from the desire to replenish the budget to the existence of certain agreements with the United States. Historically, the gold reserve was a means of providing the national currency. Gold has always been a commodity that enjoys constant and unceasing demand. Because of it, the most destructive wars, world cataclysms and global upheavals on earth took place. How does one of the most unique and mystical metals behave during crises and upheavals? What determines the real price of gold, and how much is one gold bar actually worth now? Is it profitable to invest in gold to an ordinary person? And will gold save the world on the brink of disaster?